SMS-marketing

Learn more about helping your team to function better with the tips and resources outlined in this guide.

Teamwork in the Marketing Field: Learn Skills for Collaborative Work

Most companies and organizations depend on their employees to work together in order to achieve certain goals. It is a route that can be far quicker, and more efficient given the right team. A trait seen in effective teams is high transparency, and versatility among members. It is not only the company who benefits. Individual team members also get a lot out of it due to closer working relationships with their colleagues, higher morale, team spirit, and better productivity. To create an efficient team, there are several areas that the group leader or company has to address, such as problem solving, conflict, and management. Learn more about helping your team to function better with the tips and resources outlined in this guide.

Team Building

Group organizers can choose from a variety of ways to create a strong team that works well together. One way to go about this is by making the ultimate of the goal clear to everyone. The next steps involve assigning tasks to members, creating sub-goals, and outlining feedback and review processes. This type of method helps to keep team members working smoothly together with clear goals in mind. Outside of work hours (or before starting the project), many group leaders also opt to take the members to a team workshop or camp weekend in order to allow everyone to get to know each other better.

  1. General Team Building Tips
  2. Icebreakers to Introduce New Members
  3. How Managers Can Foster Strong Teams
  4. Signs That Indicate More Team Building
  5. Resources on Building a Strong Team

Project Management

The project manager of any group essentially oversees the team’s activities and steers it towards the final goal. Apart from managing the group’s progress, they also need to check into individuals’ progress. Project management typically involves many activities on several different levels, such as keeping an eye on the budget, assessing performance, and scheduling activities. Quite often, the project manager is also the group leader.

  1. Tips on Managing a Team Project
  2. How to Manage Any Project
  3. Leading Group Meetings
  4. A Leader’s Guide to Managing Projects
  5. Group Management Tips

Team Problem Solving

With any team, it is inevitable for problems and difficulties to arise at some point. The advantage, however, is that when this does happen, the entire team can brainstorm together to develop a solution. Quite often, this results in brand new, creative ideas that are generated. Something that group leaders should watch out for is that in some cases, the group may find a good solution, but then modify it greatly to meet everyone’s approval so that the end result is not very useful or efficient. Instead of only waiting to brainstorm when problems arise, try holding brainstorming exercises with the group to make them get used to thinking creatively.

  1. Common Team Problems
  2. Problem-Solving Techniques
  3. A Guide to Group Problem Solving
  4. Problem Solving as a Team
  5. Problem Solving in Meetings

Team Conflict

Whenever multiple people work together, it is quite natural for them not to see eye to eye on a few issues. Personality clashes can also sometimes get in the way of productive teamwork. Group leaders can help to minimize this by ensuring that they pick the right people for the team, and then giving them time to bond and form stronger relationships before working together. Stress the importance of effective listening, objective speaking, and non-insulting feedback as ways to reduce conflict.

  1. Collaboration and Conflict
  2. Types of Conflict in Teams
  3. Methods of Resolving Conflict
  4. Minimizing Team Conflict
  5. Avoiding Conflict and Working Better

Team Feedback

When carried out correctly, feedback and performance reviews are excellent tools to help employees know how they are doing. It is important to allow team members to carry out peer reviews as well as self-assessments. Apart from this, the group leader should have a one-on-one feedback review with each member. This will give them a good idea of their strong and weak points in the group, in a way that does not discourage them.

  1. Strategies for Oral Feedback
  2. Appraising Team Members

Team Leadership

While the team’s leader has much to take care of on a daily basis, it is still important for them to recognize that they are team members just as much as the others. The leader should avoid positioning themselves above the rest of the team. A team often reflects the effectiveness of its leader. A team that shirks their work or performs badly may be reflecting a leader who does not use a good management style. Just as other team members are assessed, leaders can also benefit by asking members to complete anonymous feedback forms on the leader’s performance. This collective feedback can greatly indicate areas in which the person excels or needs to improve upon.